The Lost Songs Project

The Lost Songs Project

Share this post

The Lost Songs Project
The Lost Songs Project
"So Much for Pretending," Bryan White (1996)

"So Much for Pretending," Bryan White (1996)

A lost hit from a guy who recently conquered the Philippines

Mark Blankenship's avatar
Mark Blankenship
Jul 27, 2023
∙ Paid
4

Share this post

The Lost Songs Project
The Lost Songs Project
"So Much for Pretending," Bryan White (1996)
5
Share

Peak: #1 on the country chart
Streams: 1.3 million

What I mostly remember about Bryan White is that back in the 90s, everyone talked about how cute he was. (He still is!) What I recognize about him now is that in his peak, he excelled at the kind of frictionless ear candy that often made that decade’s country so delightful. A song like “So Much for Pretending” may not be all that memorable, but it’s a perfect distillation of its era. Because of that, I like it more now than I ever would’ve in 1996. (I don’t even remember hearing it back in the day.) Now, it sounds like my past, which is a place I’m happy to go for two minutes and thirty-one seconds. (My god, it sounds like I’m writing my own country song.)

Keep reading with a 7-day free trial

Subscribe to The Lost Songs Project to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Mark Blankenship
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share